LONDON, United Kingdom — It’s hard to believe it’s been two years since we launched BoF Professional. The last 24 months have surpassed our expectations in every way, from how engaged BoF Professional members are with our agenda-setting content to how quickly our global community — now in more than 125 countries — is growing.
Through BoF Professional, we aim to provide our members with in-depth analysis and actionable insights for navigating the rapidly-changing global fashion industry. In addition to creating exclusive deep-dive articles, market intelligence reports and unprecedented access to the leaders of the global fashion industry, we have continued to expand the benefits of BoF Professional membership, with new content streams, podcasts, live interactive digital events and an exclusive iOS app.
Today I am delighted to announce the latest exciting addition to BoF Professional. Members who have signed up to an annual membership will now have full access to our exclusive online courses from BoF Education — designed with the same rigour and insight that inform BoF’s award-winning editorial content. For non-members, BoF Education courses are available to buy individually at US$195, but BoF Professional members will now have full access as part of their annual membership at no additional cost, effective immediately.
Tailored to the specific needs of fashion professionals, BoF Education courses impart valuable insider wisdom to busy professionals in pursuit of continued career development, as well as a deeper understanding of the creative and business instincts that underpin our industry.
Our tutors include globally renowned fashion stylist Lucinda Chambers, the man behind the #breaktheinternet marketing campaign Drew Elliott, brand and strategy director of Farfetch Susanne Tide-Frater, and Musa Tariq, one of a highly select group of individuals appointed to the C-Suite under the age of 35. Finally, noted fashion historian and celebrated academic Colin McDowell MBE has created a course on fashion history as an essential foundation for any career in the industry. We know you’ll enjoy these courses. To date, 90 percent of participants say our online courses met their objectives — and 92 percent say they enjoyed their online course.
So, how can you benefit from online courses by BoF Education?
- BoF Professionals with an annual membership can browse all courses and start learning now.
- Members with a monthly package who would like to benefit from unlimited access to online courses can upgrade their membership to an annual package at any time here. (An annual BoF Professional membership costs less on an annual basis than a monthly membership, so it’s a no-brainer! If you would like to continue to pay monthly, you can still access BoF’s Education courses at the price of $195 each).
- If you’re not yet a BoF Professional member, click here to join now and experience BoF Education courses today!
At BoF, we are committed to unleashing the combined potential of the global fashion industry, which is only possible thanks to your continued support.
Kind regards,
Imran Amed
https://www.businessoffashion.com/articles/editors-letter/bof-professional-just-got-better-with-access-to-online-courses
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